Willow Creek Nursing and Rehabilitation Center
2401 Wayne Memorial Drive · Goldsboro, NC · 27534 · 9197362121
200 certified beds For profit - Limited Liability company Chain: Principle Long Term Care
The complete Safety Report — $19
Everything on this page plus the full citation-by-citation history with inspector findings, the complete penalty record, staffing vs benchmarks, side-by-side nearby comparisons, and the printable tour checklist. One PDF, emailed in minutes, yours to keep and share with family.
Red flags
2 actual-harm citations in the most recent cycle
Inspectors found deficiencies that caused real harm to residents, beyond potential-harm paperwork findings.
60% of nursing staff left within a year
High turnover disrupts continuity of care; the national median is 45%.
Score breakdown
Quality-measure stars are deliberately excluded — they're largely self-reported by facilities. Full method.
CMS ratings & staffing
Overall: 2 of 5 Inspections: 2 of 5 Staffing: 3 of 5 Quality measures: 4 of 5
| Total nurse hours / resident-day | 3.73 | 3.48 min · 4.1 strong |
|---|---|---|
| RN hours / resident-day | 0.61 | 0.55–0.75 |
| Weekend hours / resident-day | 3.40 | ≈ weekday level |
| Nursing turnover / year | 60% | median 45% |
| Fines (3-yr window) | 3 · $15,358 |
Inspection citations (19 in the current record)
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Potential for harm · E March 19, 2026
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Corrected April 7, 2026 · Nutrition and Dietary
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No harm found · B March 19, 2026
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
Corrected April 7, 2026 · Resident Rights
-
Actual harm · G February 13, 2026 · found via complaint
Provide appropriate treatment and care according to orders, resident’s preferences and goals.
Past Non-Compliance · Quality of Life and Care
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Actual harm · G February 13, 2026 · found via complaint
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Past Non-Compliance · Quality of Life and Care
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Potential for harm · D January 24, 2025 · found via complaint
Immediately tell the resident, the resident's doctor, and a family member of situations (injury/decline/room, etc.) that affect the resident.
Corrected January 29, 2025 · Resident Rights
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Potential for harm · D December 6, 2024
Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured.
Corrected January 24, 2025 · Resident Assessment and Care Planning
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Potential for harm · D December 6, 2024
Ensure services provided by the nursing facility meet professional standards of quality.
Corrected January 24, 2025 · Resident Assessment and Care Planning
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Potential for harm · D December 6, 2024
Provide safe and appropriate respiratory care for a resident when needed.
Corrected January 24, 2025 · Quality of Life and Care
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Potential for harm · D December 6, 2024
Ensure that nurses and nurse aides have the appropriate competencies to care for every resident in a way that maximizes each resident's well being.
Corrected January 24, 2025 · Nursing and Physician Services
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Potential for harm · D December 6, 2024 · found via complaint
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
Corrected January 24, 2025 · Resident Rights
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Potential for harm · D December 6, 2024 · found via complaint
Protect each resident from the wrongful use of the resident's belongings or money.
Corrected May 19, 2024 · Freedom from Abuse, Neglect, and Exploitation
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Potential for harm · D December 6, 2024 · found via complaint
Ensure that residents are free from significant medication errors.
Corrected January 24, 2025 · Pharmacy Service
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Potential for harm · F November 30, 2023
Give residents notice of Medicaid/Medicare coverage and potential liability for services not covered.
Corrected December 28, 2023 · Resident Rights
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Potential for harm · D November 30, 2023
Provide appropriate care for a resident to maintain and/or improve range of motion (ROM), limited ROM and/or mobility, unless a decline is for a medical reason.
Corrected December 28, 2023 · Quality of Life and Care
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Potential for harm · E November 30, 2023
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Corrected December 28, 2023 · Nutrition and Dietary
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Potential for harm · F November 30, 2023
Set up an ongoing quality assessment and assurance group to review quality deficiencies and develop corrective plans of action.
Corrected December 28, 2023 · Administration
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Potential for harm · D November 30, 2023 · found via complaint
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
Corrected December 28, 2023 · Resident Rights
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Potential for harm · D November 30, 2023 · found via complaint
Provide care and assistance to perform activities of daily living for any resident who is unable.
Corrected December 28, 2023 · Quality of Life and Care
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Potential for harm · E November 30, 2023 · found via complaint
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Corrected December 28, 2023 · Quality of Life and Care
Federal penalties
| Date | Type | Amount / length |
|---|---|---|
| February 13, 2026 | Fine | $4,394 |
| February 13, 2026 | Fine | $4,394 |
| December 6, 2024 | Fine | $6,570 |
Family & resident reviews — a separate signal, never mixed into the score
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Source: CMS Care Compare (public domain), data as of June 1, 2026 · CCN 345113 · certified since June 1, 1974. The score is a screen, not a verdict on any one resident's experience — read how it's computed, then visit in person.